headforpoints.com Overview
Alexa Rank
29,157
Daily Pageviews per Visitor
2.0
Daily Time on Site
2:46
Bounce Rate
55.3%
Search Traffic
22.8%
Total Sites Linking In
785
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
60.37% |
|
United States |
8.52% |
|
Belgium |
6.40% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
864 |
|
United States |
48,082 |
|
Belgium |
1,365 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
star alliance airlines |
6.2% |
|
ihg accelerate |
0.93% |
|
virgin atlantic economy delight |
0.64% |
|
airbus a380 failure |
0.61% |
|
headforpoints |
0.59% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 1,210,071 | |
| 179,027 | |
| 711,270 | |
| 189,653 | |
| 115,281 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 3,033 | 5 | |
| 3,012 | 0 | |
| 1,509 | 8 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
virgin atlantic |
492 | 9 |
|
airlines |
458 | 10 |
|
british airways |
1,267 | 7 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
british airways avios |
28 | 36 |
|
star alliance gold |
26 | 29 |
|
avios flights |
24 | 12 |
|
ba avios map |
24 | 10 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
british airways avios |
11 | 36 |
|
priority pass |
23 | 59 |
|
google flights |
69 | 84 |
|
expertflyer |
56 | 41 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
buy avios |
43 | 58 |
|
find ba avios flights |
37 | 52 |
|
buy avios points |
34 | 58 |
|
purchase avios |
33 | 55 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
topcashback |
57 | 0.02% |
|
avios expiration |
18 | 3.43% |
|
club carlson |
41 | 0.28% |
|
amex points value |
30 | 0.59% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 41% | |
| 31.8% | |
| 29.6% | |
| 22.8% | |
| Website | Referral Sites |
|---|---|
| 785 | |
| 225 | |
| 138 | |
| 63 | |
| 43 |
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