halfords.com Overview
Alexa Rank
27,529
Daily Pageviews per Visitor
3.7
Daily Time on Site
3:44
Bounce Rate
40.3%
Search Traffic
46%
Total Sites Linking In
1,481
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
87.1% |
|
United States |
2.5% |
|
India |
2.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
287 |
|
United States |
63,689 |
|
India |
92,043 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
halfords |
4.95% |
|
bike size chart |
2.55% |
|
electric scooter |
1.63% |
|
electric bike |
1.3% |
|
halfords autocentre |
0.64% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 35,081 | |
| 205,247 | |
| 95,064 | |
| 51,484 | |
| 52,104 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 7,480 | 12 | |
| 1,250 | 17 | |
| 1,087 | 10 | |
| 146 | 14 | |
| 79 | 13 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
gaming world |
0 | 0 |
|
xbox series x |
0 | 0 |
|
xbox |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
garmin |
35 | 68 |
|
saddle bag |
28 | 34 |
|
giro helmets |
27 | 41 |
|
gopro mounts |
24 | 33 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
giant bikes |
20 | 53 |
|
bike store near me |
27 | 37 |
|
cannondale |
13 | 52 |
|
bicycle store near me |
61 | 28 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
bike store |
37 | 52 |
|
buy a road bike |
31 | 57 |
|
what size bike should i buy |
30 | 56 |
|
what size bike should i get |
29 | 28 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
garmin edge explore |
28 | 0.55% |
|
xiaomi bike |
24 | 2.05% |
|
mtb shoes |
29 | 1.03% |
|
graco car seat |
43 | 0.14% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 57.6% | |
| 57.1% | |
| 46% | |
| 40.4% | |
| 40.1% |
| Website | Referral Sites |
|---|---|
| 3.4 k | |
| 1.5 k | |
| 1 k | |
| 691 | |
| 50 |
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