glossier.com Overview
Alexa Rank
25,737
Daily Pageviews per Visitor
2.3
Daily Time on Site
2:46
Bounce Rate
50.1%
Search Traffic
29.2%
Total Sites Linking In
2,509
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
44.2% |
|
China |
15.7% |
|
India |
7.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
9,268 |
|
China |
32,086 |
|
India |
59,881 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
glossier |
39.47% |
|
glossier boy brow |
2.85% |
|
glossier promo code |
2.31% |
|
boy brow |
1.79% |
|
glossier you |
1.39% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 177,017 | |
| 46,810 | |
| 134,453 | |
| 6,047 | |
| 54,824 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 5,087 | 8 | |
| 2,397 | 29 | |
| 853 | 1,450 | |
| 674 | 17 | |
| 110 | 10 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
pigment |
5 | 374 |
|
chanel |
0 | 0 |
|
shampoo |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
beauty |
29 | 51 |
|
shimmer oil |
28 | 12 |
|
bronzer |
26 | 33 |
|
clean beauty products |
25 | 19 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
drunk elephant |
70 | 50 |
|
milk makeup |
60 | 47 |
|
jade roller |
74 | 44 |
|
the ordinary |
63 | 59 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
beauty websites |
27 | 60 |
|
beauty website |
26 | 63 |
|
glossier solution |
24 | 60 |
|
glossier store |
23 | 71 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
promo code glossier |
15 | 3.06% |
|
rubber cloud paint |
8 | 4.49% |
|
pro tip |
28 | 0.61% |
|
lip |
39 | 0.2% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 32.1% | |
| 29.2% | |
| 25.6% | |
| 22.5% | |
| 19.5% |
| Website | Referral Sites |
|---|---|
| 4.4 k | |
| 2.5 k | |
| 2.4 k | |
| 1.9 k | |
| 1.4 k |
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