gillette.com Overview
Alexa Rank
130,504
Daily Pageviews per Visitor
1.7
Daily Time on Site
2:17
Bounce Rate
64.7%
Search Traffic
52.1%
Total Sites Linking In
1,038
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
39.8% |
|
Denmark |
0.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
37,922 |
|
Denmark |
28,914 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
styles of beards |
12.66% |
|
gillette |
6.56% |
|
gillette razors |
4.62% |
|
beard styles |
4.35% |
|
gillette on demand |
3.43% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 330,120 | |
| 395,491 | |
| 624,087 | |
| 748,397 | |
| 103,080 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 128 | 100 | |
| 23 | 34 | |
| 18 | 4 | |
| 11 | 13 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
gliding |
22 | 164 |
|
starter kit |
42 | 138 |
|
shaving |
79 | 100 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
beard styles for round face |
21 | 15 |
|
5 o'clock shadow |
20 | 31 |
|
handlebar mustache |
19 | 35 |
|
patchy beard |
19 | 28 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
patchy beard |
64 | 28 |
|
gillette blue 3 |
69 | 16 |
|
beard comb |
61 | 30 |
|
beard conditioner |
53 | 28 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
beard styles for men |
38 | 61 |
|
best gillette razor |
35 | 65 |
|
gillette website |
33 | 13 |
|
best beard styles |
32 | 53 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
who owns gillette |
18 | 3.43% |
|
fusion5 |
26 | 2.62% |
|
mens razor |
16 | 4.61% |
|
mostache |
19 | 3.74% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 87.5% | |
| 83.3% | |
| 70% | |
| 52.1% | |
| 42.3% |
| Website | Referral Sites |
|---|---|
| 1 k | |
| 214 | |
| 120 | |
| 45 | |
| 25 |
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