fwc.gov.au Overview
Alexa Rank
125,133
Daily Pageviews per Visitor
2.4
Daily Time on Site
2:53
Bounce Rate
47.9%
Search Traffic
28.8%
Total Sites Linking In
1,253
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
80.4% |
|
United States |
5.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
2,322 |
|
United States |
366,071 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
fair work |
6.46% |
|
fair work australia |
5.43% |
|
fair work commission |
4.83% |
|
fairwork |
3.34% |
|
fair work ombudsman |
2.32% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 165,882 | |
| 29,134 | |
| 190,925 | |
| 5,162,361 | |
| 57,336 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,152 | 38 | |
| 765 | 23 | |
| 327 | 2 | |
| 106 | 11 | |
| 31 | 5 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
biosecurity |
0 | 0 |
|
privacy act |
3 | 4 |
|
work place |
39 | 7 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
parental leave |
30 | 33 |
|
paid parental leave |
30 | 25 |
|
maternity leave |
28 | 43 |
|
123 fair work act |
28 | 5 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
pro rata long service leave |
51 | 8 |
|
redundancy letter |
49 | 8 |
|
casual loading |
48 | 14 |
|
community service leave |
47 | 3 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
general retail industry award 2010 |
41 | 38 |
|
retail award |
41 | 34 |
|
general retail award |
39 | 42 |
|
retail award 2010 |
38 | 8 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
constructive dismissal |
31 | 0.68% |
|
national minimum wage |
33 | 0.33% |
|
fair |
52 | 0.05% |
|
tradelink |
34 | 0.57% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 69.1% | |
| 62.7% | |
| 52.3% | |
| 28.8% | |
| 27.6% |
| Website | Referral Sites |
|---|---|
| 4.2 k | |
| 2.7 k | |
| 1.3 k | |
| 158 | |
| 122 |
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