ft.com Overview
Alexa Rank
1,609
Daily Pageviews per Visitor
1.74
Daily Time on Site
2:37
Bounce Rate
66.7%
Search Traffic
32%
Total Sites Linking In
66,921
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
18.1% |
|
China |
15.1% |
|
United Kingdom |
12.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
1,068 |
|
China |
1,817 |
|
United Kingdom |
184 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
financial times |
1.56% |
|
nostrum price hike |
0.73% |
|
us china trade dispute |
0.67% |
|
ft |
0.63% |
|
theresa may leadership challenge |
0.4% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 310 | |
| 381 | |
| 355 | |
| 2,037 | |
| 261 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,642,680 | 80 | |
| 696,060 | 107 | |
| 388,572 | 202 | |
| 186,506 | 383 | |
| 12,146 | 45 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
white house |
0 | 0 |
|
center for disease control |
0 | 0 |
|
cnbc |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
american express fbi |
66 | 53 |
|
facebook stock |
65 | 67 |
|
baba stock |
65 | 60 |
|
nike stock |
64 | 67 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
shiba inu coin |
73 | 56 |
|
alec baldwin |
81 | 60 |
|
solana |
36 | 55 |
|
elon musk twitter |
80 | 56 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
bitcoin price |
84 | 78 |
|
tesla share price |
77 | 81 |
|
oil prices |
76 | 71 |
|
amazon share price |
75 | 79 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
marqeta ipo |
17 | 1.49% |
|
british overseas territories |
24 | 1.26% |
|
northern data |
26 | 0.34% |
|
ebay poland |
21 | 1.76% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 45% | |
| 39.9% | |
| 32.3% | |
| 32% | |
| 29.2% |
| Website | Referral Sites |
|---|---|
| 127.4 k | |
| 119.4 k | |
| 105.8 k | |
| 96.1 k | |
| 66.9 k |
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