folksam.se Overview
Alexa Rank
128,749
Daily Pageviews per Visitor
3.6
Daily Time on Site
5:44
Bounce Rate
17.5%
Search Traffic
23.3%
Total Sites Linking In
1,313
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Sweden |
86.1% |
|
Norway |
4.8% |
|
Netherlands |
2.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Sweden |
460 |
|
Norway |
9,028 |
|
Netherlands |
31,616 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
folksam |
20.05% |
|
folksam bilförsäkring |
8.1% |
|
folksam mina sidor |
4.88% |
|
folksam traditionell försäkring återbäring |
3.33% |
|
folksam hemförsäkring |
2.89% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 120,184 | |
| 168,979 | |
| 50,399 | |
| 957,693 | |
| 617,417 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
länsförsäkringar bil |
37 | 15 |
|
länsförsäkringar |
34 | 43 |
|
bostadsrättstillägg |
34 | 13 |
|
stulen cykel |
33 | 8 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
länsförsäkringar |
14 | 43 |
|
länsförsäkringar bil |
7 | 15 |
|
trygghansa |
18 | 29 |
|
svedea |
40 | 21 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
folksam insurance company |
12 | 14 |
|
beställa resevaluta ica |
11 | 40 |
|
dap vs ddp |
10 | 52 |
|
google pay |
9 | 13 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
okq8 |
31 | 0.47% |
|
företagsförsäkring |
14 | 3.37% |
|
skb |
39 | 0.2% |
|
handels |
31 | 0.47% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 70.8% | |
| 60% | |
| 26.6% | |
| 23.5% | |
| 23.3% |
| Website | Referral Sites |
|---|---|
| 1.5 k | |
| 1.3 k | |
| 759 | |
| 635 | |
| 152 |
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