energysavingtrust.org.uk Overview
Alexa Rank
171,287
Daily Pageviews per Visitor
2.0
Daily Time on Site
1:44
Bounce Rate
66.9%
Search Traffic
59.5%
Total Sites Linking In
3,294
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
58.3% |
|
Pakistan |
3.7% |
|
Turkey |
0.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
3,823 |
|
Pakistan |
49,808 |
|
Turkey |
134,022 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
solar panels |
9.09% |
|
cavity wall insulation |
2.68% |
|
loft insulation |
2.48% |
|
solar panels uk |
2.46% |
|
solar panel calculator |
2.28% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 179,255 | |
| 1,413,843 | |
| 32,778 | |
| 358,486 | |
| 216,517 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,254 | 16 | |
| 1,129 | 35 | |
| 292 | 16 | |
| 91 | 10 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
carbon emissions |
287 | 46 |
|
energy savings |
608 | 40 |
|
low carbon |
265 | 48 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
air source heat pump cost |
32 | 14 |
|
air source heat pump grant |
30 | 10 |
|
storage heaters |
28 | 12 |
|
ashp cost |
28 | 3 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
air source heat pump cost |
54 | 14 |
|
solar battery |
61 | 37 |
|
heat pump cost |
49 | 27 |
|
heat pump installation |
54 | 20 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
air source heat pump cost |
32 | 54 |
|
epc rating |
31 | 57 |
|
ground source heat pump cost |
30 | 52 |
|
best loft insulation |
28 | 45 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
home wind turbine |
28 | 1.15% |
|
home solar panels |
28 | 1.04% |
|
best insulation |
21 | 2.97% |
|
home energy |
20 | 3.8% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 74.7% | |
| 70.7% | |
| 59.5% | |
| 58.3% | |
| 35% |
| Website | Referral Sites |
|---|---|
| 3.3 k | |
| 1.4 k | |
| 574 | |
| 503 | |
| 369 |
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