employment.gov.au Overview
Alexa Rank
299,868
Daily Pageviews per Visitor
1.7
Daily Time on Site
3:39
Bounce Rate
45.7%
Search Traffic
5.3%
Total Sites Linking In
816
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
75.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
7,156 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
tra |
36.8% |
|
feg |
6.84% |
|
eoi |
6.38% |
|
skillselect login |
4.39% |
|
skill select |
4.31% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 80,857 | |
| 1,014,164 | |
| 37,117 | |
| - | |
| 1,271,781 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 937 | 28 | |
| 374 | 12 | |
| 38 | 7 | |
| 6 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
australian government |
97 | 23 |
|
morrison government |
37 | 15 |
|
department of education |
20 | 41 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
skillset australia |
24 | 10 |
|
trades |
21 | 34 |
|
assessing authority australia |
20 | 10 |
|
tra skills assessment |
20 | 6 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
mutual obligation |
55 | 6 |
|
employment support services |
40 | 7 |
|
jobseeker |
58 | 31 |
|
australian government jobs |
51 | 14 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
labour market |
24 | 62 |
|
online employment services |
19 | 45 |
|
online portal |
18 | 59 |
|
australian labour market |
13 | 49 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
tra' |
34 | 0.41% |
|
tra australia |
14 | 4.89% |
|
trade recognition australia |
13 | 4.16% |
|
employment |
47 | 0.05% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 39% | |
| 39% | |
| 38.9% | |
| 5.3% | |
| 4.7% |
| Website | Referral Sites |
|---|---|
| 1.2 k | |
| 816 | |
| 513 | |
| 126 | |
| 59 |
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