dwp.gov.uk Overview
Alexa Rank
46,403
Daily Pageviews per Visitor
5.3
Daily Time on Site
8:16
Bounce Rate
25.9%
Search Traffic
7.3%
Total Sites Linking In
2,093
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
80.3% |
|
United States |
1.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
693 |
|
United States |
160,828 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
jobs near me |
8.74% |
|
work from home jobs |
4.22% |
|
find a job |
2.58% |
|
jobs in birmingham |
2.54% |
|
universal credit login |
2.18% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 86,643 | |
| 78,164 | |
| 35,258 | |
| 260,724 | |
| 245,620 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 16,617 | 11 | |
| 9,407 | 10 | |
| 2,423 | 8 | |
| 169 | 10 | |
| 84 | 4 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
application forms |
70 | 6 |
|
civil service |
248 | 7 |
|
flexible work |
280 | 7 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
communications manager |
32 | 29 |
|
civil service jobs |
28 | 37 |
|
uk job vacancies |
27 | 10 |
|
job portal |
26 | 33 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
online jobs |
66 | 53 |
|
it jobs |
71 | 43 |
|
job sites |
72 | 46 |
|
work from home |
72 | 52 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
find a job |
38 | 72 |
|
find job |
33 | 62 |
|
online jobs uk |
33 | 53 |
|
find a job near me |
27 | 65 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
security jobs near me |
29 | 0.51% |
|
gov gateway |
21 | 1.43% |
|
jobcentre plus |
19 | 3.51% |
|
dwp uk |
15 | 4.01% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 25% | |
| 24% | |
| 16.8% | |
| 13.5% | |
| 7.3% |
| Website | Referral Sites |
|---|---|
| 2.8 k | |
| 2.1 k | |
| 1.3 k | |
| 403 | |
| 210 |
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