dulux.co.nz Overview
Alexa Rank
1,694,465
Daily Pageviews per Visitor
2
Daily Time on Site
2:19
Bounce Rate
67.2%
Search Traffic
60%
Total Sites Linking In
169
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
94.7% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
6,704 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
dulux acratex |
3.39% |
|
dulux |
3.38% |
|
colorsteel colours |
2.71% |
|
dulux paint |
2.52% |
|
dulux colour chart |
1.87% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 173,748 | |
| 1,688,118 | |
| - | |
| 1,978,720 | |
| 592,883 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 33 | 2 | |
| 16 | 8 | |
| 14 | 6 | |
| 3 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
membership card |
0 | 0 |
|
painting |
1 | 0 |
|
personal data |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
dulux ceiling paint |
32 | 7 |
|
off white color |
28 | 33 |
|
off white colour |
28 | 19 |
|
dulux kitchen paint |
28 | 6 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
paints |
70 | 32 |
|
buy paint online |
59 | 23 |
|
teal |
77 | 53 |
|
ivory colour |
73 | 27 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
where to buy dulux paint |
32 | 51 |
|
dulux store locator |
26 | 25 |
|
paint online |
24 | 54 |
|
dulux most popular grey |
24 | 56 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
grey colour |
32 | 0.23% |
|
dulux paint |
32 | 0.48% |
|
blue colour |
30 | 0.27% |
|
how to paint a fence |
17 | 2.44% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 100% | |
| 77.5% | |
| 75.6% | |
| 60% | |
| 0% |
| Website | Referral Sites |
|---|---|
| 738 | |
| 246 | |
| 169 | |
| 55 | |
| 11 |
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