decathlon.de Overview
Alexa Rank
46,958
Daily Pageviews per Visitor
3.5
Daily Time on Site
3:59
Bounce Rate
39.7%
Search Traffic
31.4%
Total Sites Linking In
1,003
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Germany |
89.4% |
|
United States |
2.0% |
|
Austria |
1.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Germany |
570 |
|
United States |
129,828 |
|
Austria |
6,120 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
decathlon |
29.4% |
|
decathlon münchen |
2.17% |
|
decathlon berlin |
2.1% |
|
decathlon dortmund |
0.96% |
|
decathlon de |
0.92% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 149,083 | |
| 42,947 | |
| 56,884 | |
| 94,132 | |
| 155,688 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
adidas |
31 | 73 |
|
on schuhe |
26 | 23 |
|
fussballschuhe |
26 | 11 |
|
nike |
24 | 75 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
salomon |
67 | 52 |
|
mammut |
59 | 44 |
|
stirnlampe |
54 | 16 |
|
vaude |
59 | 35 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
decathlon online |
32 | 60 |
|
sport online shop |
30 | 48 |
|
sports online |
28 | 67 |
|
sport store |
27 | 62 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
fitness |
53 | 0.03% |
|
city bike |
34 | 0.52% |
|
btwin |
35 | 0.56% |
|
stepper |
35 | 0.39% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 47.5% | |
| 37.3% | |
| 35.5% | |
| 32.5% | |
| 31.4% |
| Website | Referral Sites |
|---|---|
| 1.1 k | |
| 1 k | |
| 993 | |
| 194 | |
| 99 |
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