data.qld.gov.au Overview
Alexa Rank
803,376
Daily Pageviews per Visitor
2.0
Daily Time on Site
4:26
Bounce Rate
47.7%
Search Traffic
35%
Total Sites Linking In
195
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
89.5% |
|
New Zealand |
4.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
17,625 |
|
New Zealand |
30,909 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
translink |
10.8% |
|
qbcc |
6.51% |
|
queensland globe |
3.33% |
|
brisbane flood map |
2.58% |
|
pool safety register |
2.4% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 280,349 | |
| 291,010 | |
| 37,890 | |
| 196,866 | |
| - |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,006 | 521 | |
| 27 | 6 | |
| 23 | 19 | |
| 17 | 2 | |
| 3 | 5 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
covid-19 infection |
1 | 3 |
|
covid-19 symptoms |
0 | 0 |
|
queensland |
9 | 13 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
tmr change address |
31 | 7 |
|
ps test |
30 | 18 |
|
proof of age card qld |
30 | 9 |
|
qld license renewal |
30 | 8 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
queensland gov |
51 | 7 |
|
safety certificate qld |
39 | 7 |
|
queensland drivers licence |
10 | 10 |
|
change of address license |
58 | 13 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
pay fine qld |
29 | 16 |
|
public safety business agency |
26 | 52 |
|
qld transport bookings online |
25 | 12 |
|
pay rego |
24 | 58 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
sper |
30 | 0.88% |
|
det portal |
37 | 0.29% |
|
brand registry |
41 | 0.06% |
|
queensland migration |
20 | 2.2% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 50.5% | |
| 35% | |
| 25% | |
| 21.6% | |
| 12% |
| Website | Referral Sites |
|---|---|
| 5.6 k | |
| 531 | |
| 312 | |
| 195 | |
| 126 |
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