covid19.qld.gov.au Overview
Alexa Rank
278,546
Daily Pageviews per Visitor
1.4
Daily Time on Site
1:28
Bounce Rate
65.2%
Search Traffic
41%
Total Sites Linking In
1,357
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
91.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
6,950 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
qld covid roadmap |
19.04% |
|
qld |
7.25% |
|
queensland border restrictions |
4.49% |
|
qld border pass |
3.03% |
|
qld border restrictions |
2.57% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 16,366 | |
| 127,227 | |
| 39,269 | |
| 29,749 | |
| 210,337 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 29,095 | 23 | |
| 1,177 | 90 | |
| 1,002 | 516 | |
| 90 | 178 | |
| 68 | 189 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
covid-19 infection |
1 | 3,663 |
|
queensland |
40 | 276 |
|
brisbane |
7 | 100 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
book a covid vaccine |
34 | 20 |
|
pfizer vaccine queensland |
33 | 8 |
|
covid vaccine booking |
32 | 35 |
|
brisbane qld |
32 | 23 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
smartjobs |
53 | 24 |
|
smart jobs |
42 | 30 |
|
booking covid vaccine |
63 | 17 |
|
pfizer booking |
54 | 14 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
qld covid exposure sites |
44 | 31 |
|
qld health exposure sites |
41 | 56 |
|
queensland exposure sites |
37 | 56 |
|
brisbane exposure sites |
37 | 62 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
nsw border pass |
10 | 4.63% |
|
queensland lockdown update |
11 | 4.59% |
|
new cases qld today |
8 | 4.62% |
|
queensland covid cases |
12 | 2.51% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 51.1% | |
| 44% | |
| 43.8% | |
| 41% | |
| 14.3% |
| Website | Referral Sites |
|---|---|
| 5.6 k | |
| 3.7 k | |
| 3.5 k | |
| 1.4 k | |
| 1.2 k |
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