clairol.com Overview
Alexa Rank
618,185
Daily Pageviews per Visitor
1.8
Daily Time on Site
1:53
Bounce Rate
54.7%
Search Traffic
78.4%
Total Sites Linking In
189
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
83.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
119,229 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
clairol natural instincts |
8.96% |
|
clairol root touch up |
4.44% |
|
clairol |
4.34% |
|
clairol hair color |
4.27% |
|
natural instincts |
3.91% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 3,353,241 | |
| 84,681 | |
| 238,164 | |
| - | |
| 362,327 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
hot roots |
30 | 19 |
|
semi permanent vs demi permanent |
27 | 10 |
|
mail order hair color |
27 | 9 |
|
what is the difference between semi and demi permanent hair color |
26 | 11 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
brown hair |
73 | 33 |
|
dark ash blonde |
66 | 23 |
|
what is balayage |
61 | 33 |
|
silver hair |
62 | 34 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
best hair color for stubborn gray |
32 | 63 |
|
best demi permanent hair color |
31 | 54 |
|
best hair color for cool skin tones |
30 | 59 |
|
ash vs neutral hair color |
28 | 49 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
brunette color |
19 | 4.69% |
|
hair levels |
22 | 3.31% |
|
loreal hair color chart |
24 | 1.87% |
|
cool tones |
18 | 4.8% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 78.4% | |
| 36.4% | |
| 31.5% | |
| Website | Referral Sites |
|---|---|
| 392 | |
| 189 | |
| 152 | |
| 61 |
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