cazoo.co.uk Overview
Alexa Rank
83,547
Daily Pageviews per Visitor
3.5
Daily Time on Site
4:15
Bounce Rate
39.6%
Search Traffic
43.8%
Total Sites Linking In
195
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
57.0% |
|
China |
28.7% |
|
United States |
2.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
1,443 |
|
China |
21,572 |
|
United States |
164,361 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
cazoo |
18.72% |
|
value my car |
2.28% |
|
car finance |
1.92% |
|
car subscription |
1.54% |
|
cazoo investor relations |
1.53% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 92,161 | |
| 480,180 | |
| 213,961 | |
| 215,112 | |
| 221,223 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 242 | 1 | |
| 156 | 2 | |
| 156 | 79 | |
| 113 | 3 | |
| 42 | 17 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
distributors |
11 | 717 |
|
personal injury |
11 | 717 |
|
everton |
16 | 551 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
best mpg diesel car |
26 | 8 |
|
best fuel economy cars |
24 | 19 |
|
most economical petrol car |
24 | 7 |
|
best economical cars |
23 | 12 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
land rover |
61 | 58 |
|
second hand cars |
65 | 39 |
|
toyota aygo |
58 | 40 |
|
bmw m3 |
76 | 50 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
cars for sale |
42 | 69 |
|
used cars delivered |
40 | 58 |
|
sell my car |
38 | 64 |
|
used cars |
35 | 59 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
automatic cars for sale |
14 | 4.09% |
|
vw t roc |
31 | 0.43% |
|
pcp |
51 | 0.06% |
|
skoda superb |
42 | 0.1% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 72.2% | |
| 64.7% | |
| 62.5% | |
| 45.6% | |
| 43.8% |
| Website | Referral Sites |
|---|---|
| 356 | |
| 195 | |
| 148 | |
| 124 | |
| 65 |
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