castleparcels.co.nz Overview
Alexa Rank
918,699
Daily Pageviews per Visitor
1.9
Daily Time on Site
2:26
Bounce Rate
74.6%
Search Traffic
3.3%
Total Sites Linking In
19
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
100.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
5,278 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
castle parcel tracking |
53.42% |
|
castle parcels |
20.79% |
|
track and trace |
2.22% |
|
castle parcel |
2.11% |
|
pass the parcel |
1.67% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 308,065 | |
| 341,374 | |
| 2,487,045 | |
| 3,416,705 | |
| 854,823 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
tracking nz |
25 | 15 |
|
send parcel nz |
25 | 7 |
|
send a parcel nz |
24 | 6 |
|
new zealand courier |
23 | 9 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
tracking number |
68 | 59 |
|
track my parcel |
58 | 36 |
|
post tracking |
63 | 44 |
|
track post |
66 | 31 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
courier company |
19 | 56 |
|
courier prices |
19 | 57 |
|
pass the parcel prices |
10 | 5 |
|
business shipping |
9 | 63 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
track and trace |
44 | 0.05% |
|
courier nz |
15 | 3.44% |
|
address finder |
37 | 0.04% |
|
adress finder |
14 | 0.4% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 8.3% | |
| 5.7% | |
| 5.3% | |
| 3.3% | |
| 0% |
| Website | Referral Sites |
|---|---|
| 60 | |
| 53 | |
| 19 | |
| 17 | |
| 12 |
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