callawaygolf.com Overview
Alexa Rank
45,880
Daily Pageviews per Visitor
2.6
Daily Time on Site
3:17
Bounce Rate
43.1%
Search Traffic
45.4%
Total Sites Linking In
1,150
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
57.3% |
|
Australia |
3.4% |
|
United Kingdom |
3.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
14,047 |
|
Australia |
20,324 |
|
United Kingdom |
35,950 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
callaway golf |
12.92% |
|
callaway |
6.62% |
|
callaway preowned |
2.91% |
|
callaway rogue |
2.06% |
|
callaway golf balls |
1.5% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 90,734 | |
| 35,049 | |
| 63,729 | |
| 29,293 | |
| 60,556 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 982 | 25 | |
| 317 | 125 | |
| 166 | 335 | |
| 95 | 21 | |
| 92 | 70 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
golf clubs |
81 | 88 |
|
callaway golf |
182 | 66 |
|
coupon codes |
173 | 69 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
adams golf clubs |
46 | 27 |
|
used golf clubs |
44 | 47 |
|
taylormade m2 irons |
44 | 32 |
|
adams golf |
44 | 32 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
ping golf |
50 | 43 |
|
titleist |
16 | 49 |
|
taylormade irons |
62 | 36 |
|
used golf clubs |
30 | 47 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
callaway pre-owned |
49 | 62 |
|
pre-owned callaway golf clubs |
48 | 21 |
|
used callaway golf clubs |
46 | 60 |
|
callaway used clubs |
45 | 29 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
golf club trade in |
24 | 2.77% |
|
ogio luggage |
26 | 1.34% |
|
mack daddy |
26 | 1.07% |
|
odyssey |
55 | 0.03% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 51.7% | |
| 48.9% | |
| 45.4% | |
| 37.8% | |
| 26.1% |
| Website | Referral Sites |
|---|---|
| 1.2 k | |
| 745 | |
| 255 | |
| 86 | |
| 74 |
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