brisbane.qld.gov.au Overview
Alexa Rank
68,141
Daily Pageviews per Visitor
2.3
Daily Time on Site
2:37
Bounce Rate
49.8%
Search Traffic
53.4%
Total Sites Linking In
1,966
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
87.0% |
|
United States |
2.5% |
|
Singapore |
0.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
737 |
|
United States |
207,121 |
|
Singapore |
29,526 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
brisbane |
13.55% |
|
brisbane city council |
3.59% |
|
brisbane flood map |
2.59% |
|
bcc library |
1.65% |
|
brisbane floods |
1.37% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 195,744 | |
| 25,810 | |
| 23,940 | |
| 13,916 | |
| 280,984 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 29,083 | 23 | |
| 1,037 | 40 | |
| 1,002 | 516 | |
| 188 | 23 | |
| 20 | 5 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
negative test |
0 | 0 |
|
queensland |
163 | 59 |
|
brisbane |
650 | 40 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
brisbane lockdown |
26 | 25 |
|
south east queensland |
26 | 18 |
|
qld lockdown |
25 | 23 |
|
qld border pass |
25 | 23 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
queensland museum |
56 | 18 |
|
australia brisbane |
59 | 19 |
|
wellington point |
59 | 16 |
|
south east queensland |
51 | 18 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
pay toll |
24 | 59 |
|
qld covid exposure sites |
24 | 31 |
|
library catalogue |
20 | 60 |
|
pay fine |
20 | 56 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
the app team brisbane city |
10 | 3.87% |
|
city |
56 | 0.03% |
|
dog registration |
24 | 2.17% |
|
spotted spurge |
28 | 0.97% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 65.5% | |
| 53.4% | |
| 51% | |
| 27.8% | |
| 15.4% |
| Website | Referral Sites |
|---|---|
| 5.6 k | |
| 3.7 k | |
| 2 k | |
| 852 | |
| 114 |
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