blacks.co.uk Overview
Alexa Rank
93,864
Daily Pageviews per Visitor
3.9
Daily Time on Site
2:54
Bounce Rate
43.0%
Search Traffic
49%
Total Sites Linking In
396
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
92.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
2,757 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
blacks |
7.72% |
|
berghaus |
3.16% |
|
jack wolfskin |
3.03% |
|
mens waterproof duckdown coats |
2.57% |
|
blacks outdoors |
1.26% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 267,042 | |
| 61,471 | |
| 102,664 | |
| 68,101 | |
| 731,335 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 568 | 9 | |
| 510 | 13 | |
| 431 | 11 | |
| 427 | 5 | |
| 300 | 37 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
publicity |
4 | 23 |
|
privacy policy |
0 | 0 |
|
waterproof jackets |
10 | 3 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
fleece jacket |
29 | 38 |
|
tent buying guide |
29 | 10 |
|
regatta |
28 | 42 |
|
waterproof boots |
28 | 34 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
fleece jacket |
70 | 38 |
|
rab |
56 | 42 |
|
outdoor camping |
59 | 21 |
|
gore tex |
27 | 41 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
waterproof jacket for men |
44 | 56 |
|
outdoor clothing retailers online |
43 | 23 |
|
sleeping bags sale |
41 | 59 |
|
down jacket sale |
40 | 59 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
mountain equipment |
32 | 0.54% |
|
outdoors |
35 | 0.47% |
|
camping kettle |
23 | 1.75% |
|
mens rain jacket |
30 | 0.66% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 53.1% | |
| 50.3% | |
| 49% | |
| 46% | |
| 44.3% |
| Website | Referral Sites |
|---|---|
| 695 | |
| 681 | |
| 396 | |
| 385 | |
| 366 |
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