bis.org Overview
Alexa Rank
45,139
Daily Pageviews per Visitor
1.5
Daily Time on Site
1:55
Bounce Rate
74.2%
Search Traffic
56.4%
Total Sites Linking In
5,944
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
China |
21.0% |
|
United States |
10.3% |
|
India |
8.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
China |
27,280 |
|
United States |
48,053 |
|
India |
61,806 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
bis |
7.62% |
|
basel |
1.97% |
|
bank for international settlements |
1.32% |
|
credit risk |
1.28% |
|
bank of international settlements |
1.26% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 8,808 | |
| 79,012 | |
| 12,456 | |
| 49,397 | |
| 47,597 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 6,392 | 188 | |
| 3,115 | 63 | |
| 2,675 | 272 | |
| 2,509 | 71 | |
| 829 | 235 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
financial institutions |
462 | 73 |
|
monetary policy |
859 | 35 |
|
central banks |
1,148 | 98 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
open market |
39 | 35 |
|
interest rates |
38 | 50 |
|
historical exchange rates |
36 | 38 |
|
www |
35 | 64 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
interest rate |
74 | 43 |
|
financial institutions |
64 | 35 |
|
open banking |
66 | 38 |
|
treasury bills |
70 | 37 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
open market operations |
44 | 62 |
|
open market |
39 | 62 |
|
market operations |
31 | 62 |
|
repo market |
30 | 56 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
bis online |
21 | 1.42% |
|
credit risk model |
15 | 4.34% |
|
credit risk analysis |
14 | 4.85% |
|
correspondent banking |
22 | 2.35% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 62% | |
| 61% | |
| 60.4% | |
| 56.4% | |
| 54.1% |
| Website | Referral Sites |
|---|---|
| 20.1 k | |
| 15.2 k | |
| 7.2 k | |
| 5.9 k | |
| 5.5 k |
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