billabong.com Overview
Alexa Rank
47,350
Daily Pageviews per Visitor
5.0
Daily Time on Site
4:54
Bounce Rate
30.2%
Search Traffic
38.1%
Total Sites Linking In
1,058
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
72.7% |
|
United Kingdom |
3.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
10,512 |
|
United Kingdom |
54,926 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
billabong |
37.32% |
|
billabong swim |
1.92% |
|
bikini |
1.36% |
|
board shorts |
0.93% |
|
bilabong |
0.86% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 73,691 | |
| 72,359 | |
| 56,588 | |
| 61,292 | |
| 67,175 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 300 | 3 | |
| 162 | 94 | |
| 74 | 36 | |
| 60 | 374 | |
| 43 | 48 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
bikinis |
1 | 0 |
|
surfing |
6 | 22 |
|
surfers |
7 | 18 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
surf booties |
42 | 18 |
|
surfing boots |
36 | 12 |
|
surf boots |
36 | 12 |
|
surf suits |
36 | 11 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
rip curl |
23 | 42 |
|
ripcurl |
52 | 40 |
|
roxy |
68 | 49 |
|
swimwear |
65 | 45 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
board shorts for men |
44 | 62 |
|
rashguard for women |
38 | 62 |
|
rash guards for women |
37 | 59 |
|
wetsuits for women |
37 | 59 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
beach brands |
18 | 3.57% |
|
bandeau bikini top |
24 | 1.57% |
|
shane dorian |
18 | 2.8% |
|
bralette bikini |
18 | 3.65% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 55.8% | |
| 38.1% | |
| 31% | |
| 30.2% | |
| 23.7% |
| Website | Referral Sites |
|---|---|
| 1.1 k | |
| 873 | |
| 748 | |
| 686 | |
| 513 |
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