backpacker.com Overview
Alexa Rank
106,110
Daily Pageviews per Visitor
1.5
Daily Time on Site
2:03
Bounce Rate
76.1%
Search Traffic
35.7%
Total Sites Linking In
1,760
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
63.1% |
|
India |
8.9% |
|
Pakistan |
6.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
22,182 |
|
India |
98,373 |
|
Pakistan |
34,222 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
precipice lake |
3.58% |
|
john muir trail |
1.54% |
|
annapurna circuit trek |
1.26% |
|
backpacker magazine |
0.93% |
|
pacific crest trail |
0.92% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 59,220 | |
| 159,314 | |
| 87,626 | |
| 21,558 | |
| 131,474 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 2,935 | 32 | |
| 142 | 4 | |
| 84 | 26 | |
| 71 | 17 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
hikers |
862 | 45 |
|
trail |
609 | 42 |
|
hiking |
608 | 40 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
camping stove |
44 | 37 |
|
nemo hornet 2p |
44 | 30 |
|
best camping tent |
44 | 25 |
|
zpacks duplex |
43 | 33 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
sawyer squeeze |
15 | 34 |
|
hiking essentials |
61 | 27 |
|
backpacking pillow |
59 | 22 |
|
nemo hornet 2p |
58 | 30 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
best hiking shoes |
65 | 66 |
|
best trekking poles |
64 | 64 |
|
best hiking boots |
63 | 69 |
|
best hiking pants |
62 | 61 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
mount katahdin |
33 | 0.58% |
|
moonlite reclining chair |
10 | 1.91% |
|
puffy jacket |
22 | 2.68% |
|
appalachian trail speed record |
17 | 4.92% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 77.7% | |
| 75.6% | |
| 70.3% | |
| 35.7% | |
| 15.9% |
| Website | Referral Sites |
|---|---|
| 1.8 k | |
| 784 | |
| 578 | |
| 323 | |
| 225 |
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