autotrader.co.uk Overview
Alexa Rank
3,798
Daily Pageviews per Visitor
5.6
Daily Time on Site
9:57
Bounce Rate
20.4%
Search Traffic
28%
Total Sites Linking In
2,292
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
82.5% |
|
United States |
2.8% |
|
Ireland |
1.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
84 |
|
United States |
25,284 |
|
Ireland |
853 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
autotrader |
15.14% |
|
auto trader |
3.62% |
|
autotrader uk |
1.19% |
|
autotrader cars uk |
1% |
|
autotrader used cars |
0.72% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 66,532 | |
| 39,946 | |
| 34,358 | |
| 25,240 | |
| 5,403 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 7,210 | 37 | |
| 941 | 7 | |
| 708 | 11 | |
| 624 | 22 | |
| 348 | 5 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
electric cars |
97 | 28 |
|
torque |
21 | 5 |
|
electric motors |
43 | 5 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
peugeot 107 review |
39 | 9 |
|
affordable 4x4 |
35 | 7 |
|
jaguar xtype |
34 | 12 |
|
people carrier |
33 | 14 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
opel mokka |
53 | 41 |
|
lamborghini urus |
75 | 50 |
|
kia stonic |
28 | 42 |
|
audi q8 |
67 | 50 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
used cars uk |
60 | 52 |
|
used cars |
59 | 59 |
|
cars for sale |
59 | 69 |
|
used cars for sale |
59 | 35 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
scania trucks |
27 | 1.04% |
|
porsche boxster s for sale |
20 | 2.93% |
|
mercedes atego |
21 | 1.91% |
|
c4 grand picasso |
20 | 2.65% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 66.6% | |
| 64.9% | |
| 60.8% | |
| 51.5% | |
| 28% |
| Website | Referral Sites |
|---|---|
| 3.8 k | |
| 2.9 k | |
| 2.3 k | |
| 487 | |
| 330 |
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