aru.ac.uk Overview
Alexa Rank
79,565
Daily Pageviews per Visitor
2.0
Daily Time on Site
2:36
Bounce Rate
46.9%
Search Traffic
46.9%
Total Sites Linking In
917
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
37.8% |
|
India |
19.3% |
|
United States |
4.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
5,130 |
|
India |
40,308 |
|
United States |
185,995 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
anglia ruskin university |
27.7% |
|
anglia ruskin university london |
4.42% |
|
aru |
4.18% |
|
harvard referencing |
2.84% |
|
aru london |
2.38% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 65,488 | |
| 88,657 | |
| 50,028 | |
| 54,543 | |
| 47,098 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 5,298 | 7 | |
| 2,430 | 8 | |
| 1,607 | 17 | |
| 819 | 11 | |
| 344 | 5 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
vice chancellor |
56 | 66 |
|
life sciences |
9 | 27 |
|
research project |
49 | 13 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
digital media |
27 | 41 |
|
canvas |
23 | 74 |
|
creative writing masters london |
23 | 19 |
|
canva login |
22 | 56 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
northumbria university |
51 | 37 |
|
london metropolitan university |
57 | 34 |
|
university of essex |
20 | 36 |
|
teesside university |
55 | 36 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
anglia ruskin university online |
21 | 10 |
|
mba international marketing online degree |
16 | 49 |
|
london living cost for international students |
16 | 52 |
|
university of london online degrees |
15 | 30 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
michael ashcroft |
18 | 2.13% |
|
catherine lee |
21 | 2.22% |
|
jim butler |
27 | 1.77% |
|
appendix before or after references |
21 | 2.82% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 46.9% | |
| 37.6% | |
| 27.3% | |
| 17.9% | |
| 7.9% |
| Website | Referral Sites |
|---|---|
| 2.8 k | |
| 2.2 k | |
| 1.5 k | |
| 1.3 k | |
| 917 |
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