ancestry.co.uk Overview
Alexa Rank
11,442
Daily Pageviews per Visitor
11
Daily Time on Site
21:54
Bounce Rate
24.3%
Search Traffic
18%
Total Sites Linking In
1,490
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
60.7% |
|
China |
22.1% |
|
United States |
6.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
216 |
|
China |
6,362 |
|
United States |
22,372 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
ancestry |
2.13% |
|
ancestry uk |
1.45% |
|
ancestry login |
1.25% |
|
ancestry dna |
0.72% |
|
free bmd |
0.42% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 5,533 | |
| 46,117 | |
| 35,623 | |
| 987 | |
| 18,738 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 2,214 | 7 | |
| 326 | 24 | |
| 98 | 47 | |
| 42 | 389 | |
| 39 | 9 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
dna test |
13 | 2 |
|
family history |
32 | 6 |
|
family tree |
22 | 263 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
marilyn kroc barg |
40 | 20 |
|
joy vogelsang |
37 | 14 |
|
louise macgillivray 1885 antigonish |
35 | 8 |
|
myher |
34 | 20 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
ancestry family tree |
62 | 26 |
|
ancestry dna tests |
63 | 23 |
|
ancestry.com dna test |
29 | 31 |
|
ancestry membership |
16 | 19 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
ancestry free |
43 | 56 |
|
find a grave |
42 | 24 |
|
free family tree |
42 | 22 |
|
free ancestry |
42 | 59 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
hgoo |
44 | 0.12% |
|
james frobes |
8 | 4.55% |
|
tobias moser born 1831 |
19 | 4.11% |
|
fold3 |
45 | 0.12% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 51% | |
| 28.2% | |
| 27.5% | |
| 26.5% | |
| 18% |
| Website | Referral Sites |
|---|---|
| 3.1 k | |
| 1.5 k | |
| 1.2 k | |
| 538 | |
| 398 |
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