amazon.co.uk Overview

Alexa Rank

125

Daily Pageviews per Visitor

6.47

Daily Time on Site

8:12

Bounce Rate

27.9%

Search Traffic

21.3%

Total Sites Linking In

128,570

Traffic Statistics

Audience Geography

United Kingdom
China
United States
Others
Visitors by Country Site Traffic

United Kingdom

 55.8%

China

 16.7%

United States

 4.8%
Rankings by Country Alexa Rank #

United Kingdom

 6

China

 181

United States

 469

Keyword Analysis

Top Keywords

amazon uk
amazon
amazon prime video
amazon prime
amazon my account
Top Keywords Search Traffic

amazon uk

 2.62%

amazon

 1.5%

amazon prime video

 0.62%

amazon prime

 0.53%

amazon my account

 0.41%

Audience Report

Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Similar Sites Alexa Rank
395
156
123
46
146

Keyword Opportunities

Keyword Gaps

Keyword Competitors
Traffic		 Search
Popularity

htc vive

 51 60

usb wifi adapter

 51 42

acer nitro 5

 50 50

herman miller aeron

 49 49

These keywords are driving traffic to competitors, but not to this site.

Easy-to-Rank Keywords

Keyword Relevance to
this site		 Search
Popularity

amazon fulfillment center

 65 40

ebay

 34 91

aliexpress

 21 81

amazon belgium

 16 36

These are popular keywords within this site's competitive power.

Buyer Keywords

Keyword Competitors
Traffic		 Organic
Competition

seller central

 74 66

amazon seller central

 71 65

amazon seller

 66 25

seller

 65 84

These keywords show a high purchase intent.

Optimization Opportunities

Keyword Search
Popularity		 Organic Share
of Voice

amazon backpacks

 31 0.52%

art of conversation

 19 3.2%

martin handford

 25 1.04%

amazon for kids

 18 2.95%

These are very popular keywords that are already driving some traffic to this site.

Competitive Analysis

Websites Search Traffic
26.5%
21.3%
17.4%
16.1%
14.2%
Website Referral Sites
128.6 k
119.7 k
37 k
22.9 k
19.5 k

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