affirm.com Overview
Alexa Rank
5,262
Daily Pageviews per Visitor
3.80
Daily Time on Site
2:56
Bounce Rate
38.1%
Search Traffic
17%
Total Sites Linking In
1,563
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
85.9% |
|
India |
2.2% |
|
Canada |
1.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
1,217 |
|
India |
43,831 |
|
Canada |
6,895 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
affirm |
33.02% |
|
affirm financing |
3.48% |
|
affirm login |
2.21% |
|
shop pay |
1.36% |
|
affirm stock |
1.09% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 3,551 | |
| 4,472 | |
| 176,177 | |
| 1,569 | |
| 9,894 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 447 | 18 | |
| 286 | 14 | |
| 68 | 56 | |
| 23 | 163 | |
| 10 | 12 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
eligibility criteria |
0 | 0 |
|
human error |
0 | 0 |
|
california residents |
74 | 33 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
shop |
34 | 56 |
|
sezzle |
33 | 46 |
|
pay in 4 |
33 | 18 |
|
buy now pay later canada |
31 | 14 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
quadpay |
28 | 38 |
|
paypal credit card |
13 | 51 |
|
klarna vs afterpay |
59 | 16 |
|
afterpay vs klarna |
59 | 14 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
buy now pay later |
58 | 60 |
|
shop pay |
51 | 20 |
|
pay later |
47 | 65 |
|
shop pay installments |
46 | 12 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
buy now pay later companies |
17 | 1.84% |
|
redux pattern |
17 | 4.75% |
|
asdas |
42 | 0.11% |
|
furniture financing |
23 | 2.76% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 22.5% | |
| 17% | |
| 16.7% | |
| 9.8% | |
| 1.2% |
| Website | Referral Sites |
|---|---|
| 35.1 k | |
| 3 k | |
| 1.6 k | |
| 334 | |
| 145 |
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