shell.com Overview
Alexa Rank
17,741
Daily Pageviews per Visitor
3.2
Daily Time on Site
4:10
Bounce Rate
48.3%
Search Traffic
17.4%
Total Sites Linking In
6,228
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
15.0% |
|
Slovakia |
9.7% |
|
Germany |
8.7% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
10,236 |
|
Slovakia |
74 |
|
Germany |
4,731 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
shell |
12.45% |
|
shell credit card |
4.5% |
|
royal dutch shell |
3.34% |
|
shell share price |
2.09% |
|
shell stock |
1.99% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 191,190 | |
| 32,247 | |
| 248,223 | |
| 16,873 | |
| 59,127 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 944 | 37 | |
| 537 | 45 | |
| 326 | 23 | |
| 41 | 12 | |
| 1 | 382 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
carbon emissions |
29 | 19 |
|
exxon mobil |
0 | 0 |
|
world's largest |
11 | 7 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
gas stations |
31 | 34 |
|
fuel station near me |
27 | 14 |
|
gas stations nearby |
24 | 9 |
|
bp foundation grant application |
24 | 5 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
petrol station |
62 | 26 |
|
shell nitro |
58 | 11 |
|
gas stations |
58 | 34 |
|
fuel price |
65 | 32 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
oil company |
47 | 54 |
|
shell oil company |
39 | 57 |
|
shell company |
37 | 70 |
|
shell online |
33 | 51 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
electric vehicle charging |
22 | 1.67% |
|
shell 10w30 |
8 | 4.85% |
|
gas cards |
33 | 0.66% |
|
jet fuel hoax |
16 | 4.22% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 73.3% | |
| 65.3% | |
| 42.5% | |
| 32.9% | |
| 17.4% |
| Website | Referral Sites |
|---|---|
| 8.4 k | |
| 6.2 k | |
| 3.9 k | |
| 918 | |
| 165 |
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