russellathletic.com Overview
Alexa Rank
243,490
Daily Pageviews per Visitor
2
Daily Time on Site
1:55
Bounce Rate
50.0%
Search Traffic
47.7%
Total Sites Linking In
198
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
44.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
111,241 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
russell athletic |
14.88% |
|
russell |
14.6% |
|
russell athletic shorts |
3.75% |
|
russel |
3.3% |
|
russell athletic wear |
2.21% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 193,194 | |
| 64,378 | |
| 35,319 | |
| 2,289,374 | |
| 627,067 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 172 | 14 | |
| 143 | 21 | |
| 59 | 104 | |
| 23 | 1 | |
| 12 | 3 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
new products |
0 | 0 |
|
athletics |
5 | 3 |
|
tape measure |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
workout pants |
32 | 28 |
|
men activewear |
27 | 12 |
|
workout bottoms for men |
25 | 15 |
|
workout cargo joggers for men |
25 | 11 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
tank top |
69 | 45 |
|
jerzees |
57 | 33 |
|
socks |
61 | 50 |
|
bucket hat |
66 | 44 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
workout clothes for men |
42 | 68 |
|
workout pants for men |
36 | 73 |
|
athletic shorts for men |
36 | 77 |
|
gym shorts for men |
27 | 66 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
russell brands |
18 | 3.98% |
|
russells |
30 | 1.87% |
|
athletic joggers with pockets |
15 | 1.42% |
|
gym joggers with pockets |
15 | 1.06% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 47.7% | |
| 46.5% | |
| 40.7% | |
| 38.7% | |
| 29.1% |
| Website | Referral Sites |
|---|---|
| 503 | |
| 247 | |
| 229 | |
| 198 | |
| 197 |
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