harveynorman.co.nz Overview
Alexa Rank
78,528
Daily Pageviews per Visitor
3.1
Daily Time on Site
3:11
Bounce Rate
39.6%
Search Traffic
44.4%
Total Sites Linking In
182
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
74.6% |
|
Australia |
3.0% |
|
United States |
2.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
139 |
|
Australia |
30,912 |
|
United States |
295,400 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
harvey norman |
16.08% |
|
harvey norman nz |
3.61% |
|
apple nz |
0.78% |
|
harvey norman wairau |
0.72% |
|
harvey norman sale |
0.58% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 53,118 | |
| 109,436 | |
| 270,961 | |
| 20,060 | |
| 97,361 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 153 | 21 | |
| 138 | 19 | |
| 106 | 17 | |
| 25 | 35 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
staff member |
72 | 21 |
|
free picks |
73 | 21 |
|
norman |
94 | 19 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
echo spot nz |
43 | 15 |
|
noel leeming |
41 | 48 |
|
kobo libra |
40 | 23 |
|
iphone xr nz |
40 | 8 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
noel leeming |
52 | 48 |
|
pb tech |
61 | 43 |
|
samsung microwave |
27 | 39 |
|
kobo libra |
68 | 23 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
printer on sale |
46 | 63 |
|
ipad prices nz |
45 | 58 |
|
sunbeam barista max espresso machine price |
45 | 23 |
|
buy tv |
44 | 70 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
computer chair |
44 | 0.08% |
|
gopro |
66 | 0.01% |
|
fisher and paykel |
41 | 0.18% |
|
barber clippers |
19 | 3.09% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 58.1% | |
| 44.4% | |
| 36.3% | |
| 36.2% | |
| 34.8% |
| Website | Referral Sites |
|---|---|
| 253 | |
| 182 | |
| 170 | |
| 95 | |
| 56 |
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