darntough.com Overview
Alexa Rank
77,830
Daily Pageviews per Visitor
4.2
Daily Time on Site
4:28
Bounce Rate
42.5%
Search Traffic
34.7%
Total Sites Linking In
506
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
75.1% |
|
Canada |
7.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
24,186 |
|
Canada |
31,854 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
darn tough socks |
41.16% |
|
darn tough |
9.6% |
|
darn tough vermont |
2.48% |
|
darn tough warranty |
2.26% |
|
darn tough socks sale |
1.57% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 61,096 | |
| 416,685 | |
| 399,962 | |
| 21,675 | |
| 47,342 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 315 | 12 | |
| 297 | 63 | |
| 77 | 117 | |
| 50 | 48 | |
| 33 | 166 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
customer service |
1 | 3,157 |
|
wool |
13 | 498 |
|
sock |
28 | 266 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
smartwool socks |
30 | 35 |
|
smartwool |
29 | 47 |
|
smart wool socks |
29 | 34 |
|
smartwool sale |
27 | 24 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
hide socks |
24 | 8 |
|
toe socks |
53 | 32 |
|
thorlos |
21 | 25 |
|
balega socks |
53 | 39 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
darn tough socks sale |
37 | 27 |
|
darn tough sale |
33 | 53 |
|
best socks |
31 | 65 |
|
best hunting socks |
31 | 46 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
merino wool socks |
31 | 0.73% |
|
wool socks .com |
10 | 4.96% |
|
ski socks |
22 | 1.48% |
|
socks size chart |
19 | 2.85% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 36% | |
| 35.3% | |
| 34.7% | |
| 31.8% | |
| 31.3% |
| Website | Referral Sites |
|---|---|
| 1 k | |
| 890 | |
| 506 | |
| 35 | |
| 21 |
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