birchbox.com Overview

Alexa Rank

75,596

Daily Pageviews per Visitor

1.8

Daily Time on Site

1:40

Bounce Rate

72.7%

Search Traffic

62.3%

Total Sites Linking In

3,077

Traffic Statistics

Audience Geography

United States
India
Pakistan
Others
Visitors by Country Site Traffic

United States

 24.9%

India

 23.6%

Pakistan

 3.0%
Rankings by Country Alexa Rank #

United States

 50,841

India

 57,283

Pakistan

 70,575

Keyword Analysis

Top Keywords

birchbox
birchbox man
birch box
how to trim a beard
meat sweats
Top Keywords Search Traffic

birchbox

 9.28%

birchbox man

 1.7%

birch box

 1.68%

how to trim a beard

 0.78%

meat sweats

 0.61%

Audience Report

Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Similar Sites Alexa Rank
19,349
23,301
56,258
63,114
20,974

Keyword Opportunities

Keyword Gaps

Keyword Competitors
Traffic		 Search
Popularity

ipsy

 38 59

ipsy reviews

 35 28

beautyfix

 33 28

fabfitfun

 32 60

These keywords are driving traffic to competitors, but not to this site.

Easy-to-Rank Keywords

Keyword Relevance to
this site		 Search
Popularity

patchy beard

 64 28

kevin murphy

 28 43

beard balm

 53 35

mutton chops

 48 37

These are popular keywords within this site's competitive power.

Buyer Keywords

Keyword Competitors
Traffic		 Organic
Competition

ipsy for men

 39 63

best beauty boxes

 38 59

best beauty subscription boxes

 38 66

best subscription boxes

 37 66

These keywords show a high purchase intent.

Optimization Opportunities

Keyword Search
Popularity		 Organic Share
of Voice

origins drink up intensive overnight mask

 20 3.33%

amika purple shampoo

 19 4.27%

mousse hair

 27 1.07%

hair plopping

 20 3.6%

These are very popular keywords that are already driving some traffic to this site.

Competitive Analysis

Websites Search Traffic
62.3%
53.3%
27%
26.6%
26.4%
Website Referral Sites
3.1 k
2 k
1.7 k
1.1 k
421

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