barbour.com Overview
Alexa Rank
70,271
Daily Pageviews per Visitor
3.8
Daily Time on Site
2:39
Bounce Rate
31.6%
Search Traffic
65%
Total Sites Linking In
884
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
31.6% |
|
United Kingdom |
21.7% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
43,233 |
|
United Kingdom |
11,191 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
barbour |
21.03% |
|
barbour jacket |
4.98% |
|
バブアー |
3.19% |
|
barbour jackets |
1.42% |
|
barbour wax jacket |
0.96% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 355,260 | |
| 3,001 | |
| 21,755 | |
| 646,776 | |
| 5,354,508 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,806 | 3 | |
| 588 | 49 | |
| 229 | 35 | |
| 39 | 2 | |
| 22 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
footwear |
8 | 24 |
|
jackets |
137 | 84 |
|
fly fishing |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
le chameau |
42 | 25 |
|
le chameau boots |
36 | 22 |
|
country clothing |
29 | 18 |
|
le chameau size chart |
27 | 10 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
le chameau |
51 | 25 |
|
joules clothing |
58 | 27 |
|
hunter wellies |
57 | 25 |
|
joules |
57 | 49 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
barbour sale |
52 | 55 |
|
barbour lowerdale gilet review |
46 | 40 |
|
barbour uk sale |
41 | 23 |
|
buy barbour online |
38 | 56 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
casual jackets for men |
25 | 1.29% |
|
casual jacket |
16 | 3.69% |
|
barbor |
17 | 4.55% |
|
babur |
35 | 0.15% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 72.2% | |
| 65% | |
| 58.8% | |
| 32.1% | |
| 24.7% |
| Website | Referral Sites |
|---|---|
| 1.9 k | |
| 884 | |
| 98 | |
| 68 | |
| 45 |
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